The misinterpretation of inspiration is bred into our culture. In school we are taught by the examples of others, given information to digest and remember, instead of being handed problems to analyze and interpret on our own. As children we are taught to fear failure and to learn from the mistakes of others instead of experiencing them first hand. Many times curriculums centered around creativity and exploration are pushed out of the way to make room for ones rooted in practical application and applied theory. An example of this logic is painfully evident in design schools that focus more time on learning design applications than nurturing creative exploration and development.

The reality is that it’s easier to be inspired than it is to create an original idea and we are hardwired to take the path of least resistance. It’s easier to jump onto a design inspiration gallery site than it is to sit down with a blank sheet of paper and a pencil. It’s easier to follow a pattern than it is to test-drive new options. It’s easier to copy a style or idea that works than try something that might miss the mark or outright fail. Above all, it’s cheaper mentally for us to rally around what’s already been done and emulate it.

This is a quote I took from an article by Owen Shifflett in “Consumption: How Inspiration Killed, Then Ate, Creativity”.

Hope you enjoy it!