To be connected as the most important or at least very very very famous in certain area of life person is a hard task. First of all, you have the responsibility for the others, secondly, you have the one for yourself – not to betray yourself and the people who believe in you. 

As I won the EJC award for most influential green blogger in Europe the last year, this raised a whole new green wave in the media world of my home country, Bulgaria. Although not a lot of the media and communication agencies have been interested in topics as cleantech, sustainable development, CSR, climate change, green innovations and etc before that, it appeared that a small step for me could mean a large step for the Bulgarian public.

The words of a person, who believes that the humor and new approaches for connection with the masses, could be not only strong, but also really persuasive. They make us believe even in the things, in which we are not very sure. They make you the speaker, moderator, the new flow. To be a good leader means to be able to point out a problem with a smile on your face, even if the problem stinks and costs a lot of money, which is not yours.

This makes you a positive person in a negative reality like the Bulgarian one, where for the most of the people around you it is easier to be unhappy with your work for them than to be confident in their own strenghts and chances to change from their inside to their outside. The question of leadership is not a new one. It is hard to be a oppressor and still to be loved. It is hard to try to teach people to things in which it hurts them to believe and which they have purposely ignored for ages. It is hard to have high expectations, when the people around you prefer to adapt to the lack of expectations. It is hard to try to build new ways when the old ones are already chasms…